Graphika's new report "Holiday Hoaxes Unwrapped: Fake Trees, Freebies, and Shopping Sprees" was featured by Axios in an article examining how numerous scams target shoppers and social media users during the holiday season.
The new report was released alongside industry partners at Meta as part of a campaign to raise public awareness about internet scams - all with the hopes of keeping people safe online.
Graphika Chief Intelligence Officer Jack Stubbs shared with Axios how these types of scams attempt to engage, deceive, and defraud people of their money and sensitive personal information.
As examples, he cited the report's findings that many users have been tricked into buying bargain-priced Christmas trees and decorations that simply never arrived after purchase.
Graphika regularly detects, tracks, and helps disrupt a wide array of scams on multiple platforms through our ATLAS intelligence reporting. To see why organizations around the world look to Graphika for social media intelligence, schedule a custom demo with a member of our team.